As her alter ego, Hannah Montana, she secretly lives a double life as a famous pop star. He is also Hannah Montana's manager, who was a former country singer.
One of the concept names for her alter ego was Alexis Texas, but the writers learned there was an adult entertainer with the same name of Alexis Texas. She tries to keep the fact that she is Hannah Montana a secret but has told several people during the duration of the series, such as Lilly, Oliver, Sienna, Jake, and Jesse. As Miley's father, he is also referred to as Hannah's father whenever they appear together publicly.
He is constantly looking for ways to earn money, generally for the purpose of impressing girls.
He is often asking his dad to supplement his income or to increase his allowance.
In an off-handed remark in "Song Sung Bad," Jackson implausibly suggests the reason for this move involved an embarrassing incident with a Tennessean girlfriend. It is also revealed in the episode "Schooly Bully" that Jackson's bare feet are ticklish.