(Some juggling had to be done to make the two groups of equal size.) Worksheets were passed out to serve as discussion starters.
The inexperienced managers listed market management issues/problems they wanted to discuss.
The event organizer gives up control of the actual content of the interactions, but that is a small price to pay.
We're hosting a Speed Dating night and are in the process of making posters..we'd like to term it something other than Speed Dating, so it doesn't sound so cheap and tacky.
A panel of veteran market managers providing tips and suggestions has always been valuable, but it suffers from a format that is too similar to all the other sessions.